The Inner Chimp: Understanding The Wild Little Voice by Juno Lin - Non Fiction - Paperback

Details:. Condition: BRAND NEW. Format: Paperback. ISBN: 9789370033733. Publisher: Rupa Publications. Age Range: Adult (18+). Overview:. The Inner Chimp: Understanding The Wild Little Voice That Screams Before You Think by Juno Lin is a sharp, funny, and refreshingly honest paperback that gets to grips with the primal impulses driving our worst decisions. Perfect for anyone tired of reacting before thinking, this brand-new non-fiction title blends behavioural science with real-life stories to explain why we scream, scroll, or shut down under pressure — and what to do instead. It's an accessible entry point into emotional self-mastery for readers new to psychology-led self-help.. About the Book:. Juno Lin's The Inner Chimp starts from a simple but powerful idea: there's a primal part of the brain that just wants to scream, run, or scroll, and most of our frustrating habits come from listening to it unchecked. Rather than treating these impulses as personal failings, Lin reframes them as signals worth decoding — a chimp moment in a heated argument, a mindless hour lost to social media, a flash of anger that outpaces reason. The book walks readers through how these instincts operate, why they once kept us safe, and why they misfire so badly in modern life, where deadlines and notifications have replaced predators and famine. Chapters combine light neuroscience and behavioural psychology with candid, conversational storytelling, so concepts like triggered reactions and impulse co...