Dan Ariely 2 Books Collection Set - Predictably Irrational & Honest Truth - Non Fiction - Paperback

Titles in This Set:. The (Honest) Truth About Dishonesty: How We Lie to Everyone – Especially Ourselves. Predictably Irrational: The Hidden Forces That Shape Our Decisions. Condition: New. Format: Paperback. Publisher: HarperCollins. Category: Non Fiction / Popular Psychology & Behavioural Economics. Overview. This Dan Ariely 2 Books Collection Set brings together two of the world's most talked-about behavioural economics titles in brand-new paperback: The (Honest) Truth About Dishonesty and Predictably Irrational. Written by Duke University professor and three-time New York Times bestselling author Dan Ariely, both books use witty, real-world experiments to show why humans consistently act irrationally, cheat, and make choices that defy classic economic logic — ideal for fans of popular psychology, self-help, and business non-fiction.. About the Books. Predictably Irrational was Ariely's ground-breaking debut, asking why intelligent people so often make illogical decisions in everyday life — from overpaying for coffee to choosing the wrong romantic partner. Through a series of clever, real-world experiments, Ariely shows that our mistakes are not random but systematic and predictable, uncovering the hidden forces of pricing, expectation, and social norms that quietly steer our choices. The book became a global bestseller for its playful, accessible take on serious behavioural science.. Ariely followed this with The (Honest) Truth About Dishonesty, turning his attention from...